Recovawear
From a startup idea through to a full-blown brand identity with a suite of slick collateral in just six weeks.
We don't usually do this. It's a really crazy idea, so don't ask us to. But just this once we wanted to test ourselves to pull together a visual style, web design, and high-end video and photography shoot in a month and a half.
The results saw Recovawear gain traction with investors, win accolades at fancy startup pitch events, and build a name and client base in the real world.
What we did
Strategy / Identity Design / Video / Photography / UI
Lean startup strategy
It's all about focus. With limited time and resources, we needed to be clear on the outcomes we were shooting for: investor interest and consumer appeal.
A package deal
Immediate opportunities presented by pitching events and funding pools meant Recovawear needed to instantly look the part. Strong visuals. High-end images. Slick digital presence.
Website
A simple website with punchy visuals that highlighted the product for consumers while showing a confident brand message to investors.
Brand Rollout
Supporting collateral to enable Recovawear to execute on a proper brand roll-out across multiple channels.
Promotional Videos
High production value videos to bring the product to life and show Recovawear is the real deal.
"Oooh I loves it all like potato chips!"
